YouTube adds Video Builder for businesses

Google is accelerating the launch of a free tool called YouTube Video Builder for businesses.

The tool is designed to help businesses put together short, polished promotional videos with a minimum of input; just provide basics like some text and your logo and Video Builder’s AI will do most of the thinking and assembly for you.

Add some selections of your own—like font, color, and even music options—and then it’ll be ready for you to download and use (without any worries about copyright and royalty stuff).

Google points out that this might be the first opportunity many businesses get to use custom video in their marketing efforts, which is mildly exciting regardless of the maelstrom currently encircling the world.

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